Welcome to the CHARACTER COUNTS! Coalition.

Coalition Member Benefits


You must be logged in to view this site.  As a member of the CHARACTER COUNTS! Coalition, you’ll join an alliance of schools, districts, youth-serving organizations, businesses and communities that are committed to teaching the Six Pillars of Character and

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Professional Development


CHARACTER COUNTS! is proud to offer outstanding professional development courses. Each of the following interactive professional development workshops will be delivered in half- or full-day format by dynamic CHARACTER COUNTS! trainers. All CHARACTER COUNTS! courses are grounded in the 12

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Way to Go

Way To Go Workbooks

According to CHARACTER COUNTS! founder, Michael Josephson, “The Way To Go workbooks are the most effective curricula resource we’ve ever developed. It provides teachers with an easy way to enhance academic development while promoting character traits and life skills  on

character counts posters

Character Education Posters

Our new set of character education posters will add both a wonderful splash of color to classrooms as well as serve as a reminder to students of what good character means. The set includes a poster for each Pillar along with a

character counts wristbands

Six Pillar Wristbands

Show your commitment to being a person of character by wearing one of the Six Pillar silicone wristbands. Each band displays one of the six pillars of good character plus the inscription: ‘CHARACTER COUNTS! … Everywhere all the time.’ All